NFT trading volume has significantly reduced as compared to euphoria a year ago. Nevertheless, developers are building new infrastructure to enhance the NFT trading experience, which should come in handy when the bullish sentiment returns.

One such product is Blur. In March 2022, Blur announced fundraising of $11 million led by Paradigm and members of eGirl Capital, DeFi developer 0xMaki, NFT advisor Zeneca and others. 

Paradigm is a particularly well-known VC in the DeFi space and currently supporting multiple projects to establish its reputation in the NFT space. One of the Paradigm-backed projects, Art Gobblers, has recently become a center of attention within the NFT space and is one of the most anticipated projects this year. Another Paradigm-supported project, DigiDaigaku, went from a free mint to an over 10 ETH floor.

Support and financing of Paradigm have proven to be a major value addition to the project, given the skills and network of the team. Uniswap is one of the successful examples of Paradigm portfolios, being the industry’s most valuable and used DeFi protocol. 

From the first look, Blur seems like an NFT aggregator like Gem or Genie. But, the interface and multiple other features make Blur more competitive than any other aggregator in the market.

When you log into Blur, you can see the most active collections at the time, floor prices, price fluctuations, and volumes, similarly to when you log in to your token and stocks trading terminal.

When you click on a particular collection, i.e., Azuki, you can easily sort NFTs by features, see the overall floor depth, last sale prices, the number of owners, supply, royalty fee, etc. This information is crucial for understanding the collection. For example, having many collections listed at the floor price might indicate a potential sell-off.

Once you click on an NFT from the collection, you can check its traits and their rarities and secondary sales for each rarity. This information might help you to efficiently evaluate the price of your NFT and spot a potential increase in demand for a particular trait that your NFT has.

Currently, Blur integrates OpenSea, X2Y2, and LooksRare. Furthermore, they have also launched a proprietary marketplace. Besides buying, you can also perform bulk listing your NFTs on multiple marketplaces through Blur.

Last week Blur became accessible to the public. The team also announced an airdrop for those who traded more than 1 ETH worth of NFTs over the past six months. Check your airdrop at the following link. If qualified, you should receive Care Packages that will be exchangeable into tokens in Jan 2023. To open Package, you need to list one of your NFTs on the Blur marketplace.

The team has also announced a second airdrop for NFT traders using the platform in November. You can find more information here. This airdrop will be larger than the 1st one. So, if you didn’t get the first one – here is your chance.

To increase your chance of getting a legendary package (that will claim more tokens compared to more common ones), you should list your NFTs on Blur, OpenSea, and LooksRare at the same price via Blur Terminal. It would help if you listed collections that have some trading volume. The team mentioned that listing illiquid NFTs would not get you any points. You can also perform at least three sweeps (bulk NFT buys) via the Blur terminal.

Since its launch, Blur has already surpassed other aggregators by NFT volume. This is only the beginning, so imagine the hype once the token launches.

Until next time

Disclosure: At the time of writing, the author held several NFTs, ETH, and other cryptocurrencies. Read our trading policy to see how SIMETRI protects its members against insider trading.